Choose a provider
Agree the games, audience, and partnership model, including additional compensation terms.
Additional revenue from your traffic
Monetize your traffic through game-provider partnerships. Playerly connects your campaigns to in-game activity and makes the results transparent to both sides.
Campaign contribution1-7 October
The game starts after the click
Connecting a campaign to a player adds in-game behavior to your acquisition report.
Players760
Spins24 320
W1 return28%
Daily player activityDay in period
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2
3
4
5
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7
The game starts after the click
Connecting a campaign to a player adds in-game behavior to your acquisition report.
Players480
Spins14 400
W1 return21%
Daily player activityDay in period
1
2
3
4
5
6
7
Performance metrics, data access, and compensation are agreed with the provider for each partnership.
Data flowAdditional traffic monetization
Earn additional revenue from your traffic through game-provider partnerships. Agree the games, compensation model, and partnership terms, then evaluate your campaigns through in-game activity.
Transparent work with game providers
Attribution shows which players came from your campaigns and what they do in-game. Compare activity, returns, and GGR by source. Discuss results with the provider using agreed data and clearly defined metrics.
How cooperation starts
Agree tagging
Review campaign identifiers and the events to be shared.
Compare the result
Evaluate comparable cohorts using agreed metrics.
Your tracker stays part of the workflow
Playerly adds in-game behavior to your tracker workflow. During integration, we validate sub-ID and click-ID handling and agree event scope and postback format with your team.
Evaluate campaigns through game outcomes
Connect your source to acquired players' in-game activity. Compare campaigns through session depth and returns to find traffic-game combinations for your next launch.
Affiliate questions
How do I earn additional revenue?
Additional monetization comes from a game-provider partnership. Compensation terms and performance metrics are agreed for each partnership. Playerly connects acquired players to their traffic sources and shows their in-game activity.
What makes the partnership transparent?
The connection between a campaign, an acquired player, and in-game events. Affiliates and providers discuss results using agreed metrics, with each party's data access defined during integration.
Does Playerly replace operator CPA?
No. Operator arrangements and provider agreements must be considered separately. Additional compensation depends on the specific contract.
Can I connect without a provider?
In-game events need a provider data source. Together with your selected provider, we define the integration method, event scope, and permissions for sharing data.
Explore additional revenue from your traffic
Explore your traffic sources, game-provider partnerships, and the metrics that make results transparent.
Book a demo