Identifier
The destination must be able to connect an event to its click.
Send the result back to the source
Send agreed game events to the tracker or advertising system where traffic decisions are made.
PlayerlyWorkspaceAn outcome with the right context
Original tagclick-017
Agreed outcomeGame activity
DestinationCampaign tracker
Review the contract
Connect the original tag, outcome, and destination response before integration.
Outcome fields
- Click tag
- click-017
- Event
- Game activity
- Source
- Atlas Media
Response and retries
Check destination acknowledgement, failure behavior, and how duplicate results are excluded.
From event to destination
A postback connects the original identifier with an agreed result. Validate the format, permitted fields, and event support for each destination.
Delivery contract
Result
Define which event is sent and what its value means.
Acknowledgement
Check responses, retries, and duplicate handling.
Validate integrations by use case
Tell us which tracker you use and which events you need for optimization. Our team will review compatibility, the delivery format, and integration requirements.
Explore your goals with Playerly
Explore the right scenario for your games or traffic sources: player analytics, attribution, and collaboration between providers and affiliates.
Book a demo